Madeleine became Operations Manager for Talking Matters in January 2019. This represented a completely new direction after a long career in film and TV where Madeleine’s key role was facilitating documentaries with cultural value and social impact. That work deepened a belief in the power of communication skills as a component of personal and societal wellbeing. She was attracted to Talking Matters by the unique, targeted message of the campaign and the power of the neurological science underpinning it. As the campaign expands from its initial scoping and research phases, Madeleine is managing the deployment of a small team which supports whānau, services and educators in getting everyone to talk more to babies and young children under three to ensure they reach their potential.